Wait and see is no longer the motto for growers, instead large demand has growers working on ambitious production plans. Production is increasing and not a lot of other produce categories can say the same.

The Cosmic Crisp® variety is a new apple that’s really taking advantage of this new trend of aggressive production plans. This has growers thinking about how new varieties will transform into traditional varieties in terms of volume in the years to come. Marketing and storage make up a big part of the picture. There’s no room for mediocre, more good news for Cosmic Crisp®.

Read the full article in Growing Produce.