There is growing demand for Honeycrisp, Fuji, Gala, and the highly anticipated Cosmic Crisp® variety. In fact, more growers are integrating “club” or trademarked apple varieties into their crop mixes because consumers are demanding them.
Growth is especially vibrant in the organic category, as the public’s increasing focus on healthy diets and lifestyles become paramount.
Read more in “New apple varieties set the stage for strong season in Washington” in The Produce News.