Honeycrisp has set an industry example that shoppers want the best and most exclusive varieties. This makes Cosmic Crisp® worth the gamble and “almost a mandatory industry development.” The demand is real and Cosmic Crisp® is expected to hit the public market in 2020.
With so much industry support, the sky’s the limit. That’s exactly why WSU’s breeding program has specifically developed Cosmic Crisp® for Washington growers and industry investments are almost $500 million in production and marketing.