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New York apples get their names: SnapDragon and RubyFrost

by KathryGrandy | Feb 12, 2019 | Featured News, Red Flesh

Names have been given to two new apple varieties formerly called New York 1 and New York 2. The names are SnapDragon and RubyFrost. The announcement came with promotional materials—logos for both SnapDragon and RubyFrost. Snapdragon’s logo is a stylized dragon curled...

Chelan Fresh showcases red-flesh apple varieties at Fresh Summit

by KathryGrandy | Feb 12, 2019 | Featured News, Red Flesh

Chelan Fresh featured apples including SugarBee, Koru, Rockit and three new red-flesh varieties at the Produce Marketing Association’s Fresh Summit Oct. 19-20. Perhaps some of the most attention-grabbing items at the Chelan booth were red-flesh varieties Lucy Rose and...

New York’s winter apple comes out of hibernation

by KathryGrandy | Feb 12, 2019 | Featured News, Red Flesh

“RubyFrost just hit the market January 1st and we are estimating a sell through late spring, early summer,” said Rena Montedoro of Crunch Time Apple Growers. “RubyFrost is the “winterfresh” apple. It is picked at the height of freshness...

WSU President Boasts about the Development of the Cosmic Crisp®

by Jill Burbery | Mar 28, 2018 | Cosmic Crisp, Featured News

Washington State University has a lot to brag about but recently President Kirk Schulz highlighted the school’s development of the Cosmic Crisp® apple. Schulz cited the apple as a positive economic force for the state. The apple variety is perhaps going to be one of...

Proprietary Varieties Generate Excitement Through Apple Commission Overseas

by Jill Burbery | Mar 27, 2018 | Cosmic Crisp, Featured News

Promotion of proprietary apple varieties overseas is the Washington Apple Commission’s newest efforts to meet retailer and consumer needs. It’s a balancing act promoting exciting new varieties while still keeping demand up for Reds and Galas. While Cosmic Crisp®’s...

Growers are Welcomed into the School of Cosmic Crisp®

by Jill Burbery | Mar 27, 2018 | Cosmic Crisp, Featured News

Pruning, training, and managing the WA 38 also known as the brand name Cosmic Crisp® is a major part of how Washington State University is working to make the new variety successful. It’s been a learning experience for the experts too, who have had their share of hits...
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  • About PVM
    • About PVM
    • The Staff
    • PVM and our Partnerships
    • Cosmic Crisp® Case Study
    • Sunrise Magic® Case Study
  • Brandt’s Fruit Trees
    • About Brandt’s
    • Varieties We Provide
    • Ordering
    • Successful Launch
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  • Featured Brands
  • Recipes
  • News
  • Contact Us