The perfect match: Cosmic Crisp(R) Apples and Pickleball Champ Tyson McGuffun
The sport of pickleball has surged in popularity since 2019, especially with Americans aged 55 and older. The Cosmic Crisp(R) apple, developed at Washington State University and proudly grown by the Washington State Apple Industry, found a perfect collaboration...
Apple Industry scientists investigate dynamic storage technology
Scientists at Cornell University and Washington State University's Tree Fruit Research and Extension Center are utilizing funds from a USDA grant to study the performance of dynamic controlled atmosphere storage and how it might improve handling practices for...
SnapDragon® NY1 cv wins outstanding cultivar award
The American Society for Horticultural Science has recently recognized the NY1 apple sold under the brand name, SnapDragon® with the Outstanding Cultivar Award. Congratulations to Cornell University's AgriTech department, Dr. Susan Brown, and Researcher Kevin Maloney,...
Cosmic Crisp® Continues to Grow
Fresh Plaza reports on the extraordinary growth experienced by Cosmic Crisp® brand apples in the 2022/23 crop year. The young brand continues to climb the ladder within the Top 10 apple category in the United States. Read the article on Fresh Plaza Magazine ...
PVM to represent Celina cv. Pear in the United States
Proprietary Variety Management is proud to announce we have been granted the exclusive license by Fruithandel Wouters and ABCz Group of Belgium to represent the Celina cv. pear in the United States. Read more about our newest pear variety in Fresh Plaza
Announcing the Cosmic Crisp® Second Culinary Challenge
Calling all Chefs, Bakers, and Apple Enthusiasts -- Use your imagination and love of all things apple to enter our 2023 Culinary Contest. Entries are accepted June 1 to 30, visit Cosmiccrisp.com for details. Read the announcement in AndNowUKnow Magazine
The “Magic” is Here!
A new agreement between Fresh Forward, a plant breeder and marketer based in The Netherlands, and PVM has been formed to bring a new apple variety branded Magic Star® to the United States. Read more about the announcement in AndNowUKnow®.
Cosmic Crisp® reaches the Top 10 in the Apple Category
Kathryn Grandy, Chief Marketing Officer at PVM, details the rapid ascension of Cosmic Crisp® into the Top 10 of the Apple Category after only 3 years on the market. Read the article in the produce industry's newsletter, AndNowUKnow
Brandt’s Fruit Trees Welcomes Todd Strampher
Brandt's Fruit Trees is pleased to announce the recent addition of Todd Strampher to the nursery staff. Todd will serve as the Sales Administrator, overseeing the outside sales agents and cultivating relationships with our growers. Please join us as we welcome Todd...
They’re here! “Platty Moon” Nectarines reach the US.
Brandt's Fruit Trees has begun to offer "Platty Moon" flat nectarines in the United States which are part of a full series of flat peaches and nectarines developed in France and licensed by INRAE. Click here to read the announcement in "Growing Produce" part of the...
