At the start of its new role of providing information on the ‘Apple Health for Kids’ (AHFK) insurance program in Washington State, Pink Lady America launched what will be multi-faceted effort providing ways to help improve the health profile of our children.

This program is called ‘Pink Lady Cares For Kids™’ with AHFK bringing not only the health insurance coverage for low income children component but also a portion dedicated to preventative care.

With childhood obesity being a crisis in the country, the Pink Lady Cares For Kids™ program is also seeking ideas related to ways to help alleviate that problem. Ideas involving how apples are a perfect ‘healthy fit’ for such a solution are especially important.

For additional information contact Pink Lady America (509) 248-4352 or kathryn@provarmanagement.com